Displaying Video of your product is proven to gain more sales and conversions in social media posting and advertising. Our eyes are drawn towards the moving rather than the static image. Creating video in the past of product was either expensive to do with good production or cheap and nasty. The problem with video is that it can have a short life span and is time consuming to create.
There have been some very clever online tools that allow you to create video content fast and professionally.
Disclosure : There are no affiliate links on this page. We have received nothing from any of the products owners in return for the review of their product. The purpose of this page is to help ecommerce website owners create video content for their sites to increase sales.
All the reviews are for desktop web based tools. There are 1000’s of apps for the same thing but most store owners manage their stores from desktops.
VAU Video
This tool will automatically create a video from inputted images. There are pre-built movie setups and then you insert your products and prices and create the video. I met the founder of this product in London and he originally is a computer animator who fwlt that alot of animation was wasted one it was made and it could be re-purposed again cheaply.
Price Plans
Paid : from $50 per month for unlimited video creation. White label and you can add your own branding.
Verdict : Great for making videos of collections of product. It is addictive and you will create 3 videos in a night playing about with it. Great for ecommerce stores promoting groups or sets of product. The templates they provide are high quality.
Example :
Lumen5
This tool will automatically create a video from your wordpress blog. You input your url and it parses your content and converts all your h2 and h3 tags into a scenes. You can edit the generated video adding images and video from their royalty free collections or upload your own images and videos.
Price Plans
Free : This includes Lumen5’s branding and logos on all the slides.
Media included : Images, Video, Audio
Paid : $50 per month for unlimited video creation. White label and you can add your own branding.
Verdict : Great for adding video to blog content fast. Its like auto-playing powerpoint. It is pretty addictive and you will create 3 videos in a night playing about with it .
Example :
Animoto
This tool works by creating premade story boards that you can then re-purpose. You can edit the generated video adding images and video from their royalty free collections or upload your own images and videos.
Price Plans
Free : This includes Lumen5’s branding and logos on all the slides.
Media included : Images, Video, Audio
Paid : Free trail period and the from $50 per month for unlimited video creation. White label and you can add your own branding.
Verdict : You need a lot of video and images your self to make this work. Its more suited towards an experienced videographer looking to create video for clients on the fly. Its aimed at producing video in square mobile format which is good.
Example :
Did we miss one please let me know.